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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced...
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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’? It is the common term used for describing startups that experience a rapid shift from high valuation to closure. Based...
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Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...
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Three (3) ways to strategically define your business and keep being in business

As the lines between industries blur, only businesses that can accurately define what their product or service actually...
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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses...
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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Product innovation or renovation? Your brand need, and three (3) ways to renovate

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It is important to distinguish between brand innovation and...
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Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

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Olam Agri has been commended for its sustained investment...

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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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The path to economy recovery in post lockdown Africa isn’t same old work pattern but deployment of technology – Chen Lei, Regional Chief, Huawei

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How to get UBA superfast loan to the tune of N5 million at 1.58% interest rate, spread over 12 months

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20 Types Of Content To Help You Attract Prospects And Win Customers – Renae Gregoire

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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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Latest Articles

The Multiplier Effect: Three (3) key factors to look out for when opening a new business

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  Except a business links up to the overseas market to draw revenues it has to compete fiercely for the total money in circulation within...

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Market segmentation helps a business locate opportunities that the untidy competition may be missing out on. This approach lowers the risk associated with new...

Winning through conversation: How brands can leverage this tough period

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Consumers are presently hurting, and businesses are being placed on a precipice. However, this tough time presents an opportunity for sensitive brands to outbid...

Check if your career is being endangered by disruptive tech and machines

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The global job landscape will be transformed by the fast adoption of tech and robots across the production and distribution value chain, according to...

Buffett harps on patience as a strong factor for success in entrepreneurial pursuits

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INC, Marcel Schwantes - Over the years, I have gathered a collection of classic Warren Buffett tips that relate well to both investment decisions...
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