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Strategy

The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind Newton’s Law of Motion is that action generates momentum....
Latest

Building business Momentum: Three (3) ways to keep you going strong

When is the best time to prospect for new sales? A sales expert will tell you it is immediately after making a sale. Equally, a soccer coach will tell...
Latest

Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike against an ISIS stronghold in Northern Nigeria on Christmas...
Entrepreneurs

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn...
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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
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Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...
Latest

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Toyin Afilaka Toyin Afilaka -
Nigeria’s inflation rate may have witnessed a decline, but...
Latest

Three (3) strategies for avoiding lazy brand perception

Toyin Afilaka Toyin Afilaka -
When brands get lazy, less valuable product alternatives will...

Financing

Entrepreneurs

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Building business Momentum: Three (3) ways to keep you going strong

Latest 0
When is the best time to prospect for new...

The Law of Productivity: Prioritise, Plan, Perform

Strategy 0
A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Latest 0
Marketers are hitting the dial already. Wise consumers are...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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Are you familiar with the phrase ‘Unicorn to Zombies’?...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

Latest 0
It is 2026. Holiday pyjamas are clearly making way...

Three (3) ways to prepare business for 2026

Latest 0
The United States carried out its first deadly strike...

Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Latest 0
Promote. Advertise. Push more. Sell more. Do more. All...

General News

Three (3) strategies for businesses aiming to engage 21st century consumers

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The majority of 21st century consumers fall between ages...

“To succeed in present business environment, think like a revolutionary ” – Author and serial entrepreneur, David McCourt

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David McCourt, an Irish-American entrepreneur, has charged entrepreneurs...

“Needing to be physically close to get good work done is a thing of the past”- Perttu Ojansuu, CEO, Happeo

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Working remotely seems to be the trend right now....

Players in the creative industry should learn to approach BOI – Dr. Wale Okediran, former ANA President

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Renown writer and erstwhile president of the Association of...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

Innovation 0
The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

Innovation 0
Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

Innovation 0
In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

Innovation 0
Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

Innovation 0
Increasing health issues and widespread digital tech adoption have...

Strategy

Building business Momentum: Three (3) ways to keep you going strong

Latest 0
When is the best time to prospect for new...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Latest 0
Are you familiar with the phrase ‘Unicorn to Zombies’?...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

Latest 0
It is 2026. Holiday pyjamas are clearly making way...

Three (3) ways to prepare business for 2026

Latest 0
The United States carried out its first deadly strike...

Festive economy: three (3) ways to take advantage of frenzy

Entrepreneurs 0
Seasonal festivities are strong tools in the hands of...

Workshop

Flutterwave advocates stronger intra Africa trade

Workshop 0
Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

Workshop 0
Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

Workshop 0
The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

Workshop 0
The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

Workshop 0
-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

Agro-business giant seeks entries for innovation prize

Financing Toyin Afilaka Toyin Afilaka -
Olam International, in partnership with Agropolis Fondation, is on the hunt for ground-breaking scientific research that can deliver transformational impacts within global agriculture and...

Three [3] tactics to deploy when consumers are not pulling behind your buzz

Strategy Toyin Afilaka Toyin Afilaka -
This is no farce. There are times when top of mind doesn’t transform into ‘top of wallet’. You wince, you shriek, “Isn’t anyone taking...

Hubryde joins list of startups deploying tech to tackling commuting issues

Innovation Toyin Afilaka Toyin Afilaka -
Hubryde, a bus-hailing service company, commenced operation in January 2020 with Ikorodu to the Island (VI, Lekki & Ajah) as a pilot route. The...

Starting a business without fund: Take a job, start with 20% – Daymond John, CEO of FUBU

Entrepreneurs Toyin Afilaka Toyin Afilaka -
If you don’t have the capital to back your business, you can start by taking a pay job to fund the business and pay...

Innovation is a key road to market strategy, Take Zee Oil & Gas example

Entrepreneurs Toyin Afilaka Toyin Afilaka -
Confronted with a saturated market, to penetrate you need to offer something new or different. It could be some new exciting features, an adaptation...

Freelancing: How Terawork is providing opportunities for skilled workers

Innovation Toyin Afilaka Toyin Afilaka -
terawork.com, a Lagos-based IT firm, is creating fresh opportunities for both employees and employers. The firm helps skilled and semi-skilled men and women access...
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Building business Momentum: Three (3) ways to keep you going strong

Latest 0
When is the best time to prospect for new...

The Law of Productivity: Prioritise, Plan, Perform

Strategy 0
A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Latest 0
Marketers are hitting the dial already. Wise consumers are...

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Building business Momentum: Three (3) ways to keep you going strong

Latest 0
When is the best time to prospect for new...

The Law of Productivity: Prioritise, Plan, Perform

Strategy 0
A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Latest 0
Marketers are hitting the dial already. Wise consumers are...

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