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Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

Walking through most of the aisles usually separating the long shelves in many of Nigeria’s popular shopping outlets...
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Three (3) ways to move from Identity Crisis to accurate positioning

Many businesses struggle to get positioning right. They keep tweaking benefits promoted by the competition, tuning into the ever-changing noise of the market, and experimenting endlessly with copy that...
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Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

Lagos, Wednesday, July 1, 2026 - Hybrid Motors Nigeria and DriveMe Mobility have announced a ₦25 billion strategic...
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Circle of Competence: Three (3) Ways to Find Success, Minimise Losses

Knowing what you don’t know is a powerful intelligence. As they say, ignorance fosters limitation. Ignorance creates confusion....
Entrepreneurs

Nigeria: A Land of Opportunities – Barth Egbochie

Nigeria remains one of the most opportunity-rich markets in Africa. Like every economy, it presents both opportunities and challenges....
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Moniepoint’s CEO Seeks Prominent Role for Fintech in Credit Market

Moniepoint's Chief Executive Officer, Tosin Eniolorunda, has said it is logical that fintech service providers leverage their existing...
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US-Iran Conflict: Three (3) Ways Your Business Can Survive Current Global Economic Realities

Toyin Afilaka Toyin Afilaka -
The ongoing US-Iran conflict isn’t just affecting the Middle...
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Leveraging culture, subculture insights for business: Four (4) ways to tap niches

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Human behaviours are largely learned. Our values, perceptions, wants,...

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Three (3) ways to move from Identity Crisis to accurate positioning

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Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth

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Investing in Lagos? State’s Focus on Infrastructure Incentivises Investment in Property

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Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

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Nigeria: A Land of Opportunities – Barth Egbochie

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USAID’s West Africa Trade Hub will remove bottleneck – Claire Pierangelo,US Consular General

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The United States, through its global agency, United States...

Six [6] ways to boost your chances of securing equity or debt capital

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Marketing strategy: How to gain customers trust – Fidelis Egbochie, CEO, Fidossi wines and spirits

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Customer trust is the major driver of business growth....

Without a vaccine economic activities won’t pick up pace – Cordros Securities

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Cordros Securities, a Lagos-based asset management firm, has cautioned...

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Hybrid Motors, DriveMe Mobility Launch ₦25 Billion Electric Fleet Partnership

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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Ureka Launches Innovative App for Jobseekers, HR Experts

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Strategy

Three (3) ways to move from Identity Crisis to accurate positioning

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Many businesses struggle to get positioning right. They keep...

2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On

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If you are familiar with the local slang ‘Naija...

Nigeria’s Current Economic Climate: Five (5) Steps to Achieve Sustainable Growth

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Circle of Competence: Three (3) Ways to Find Success, Minimise Losses

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Knowing what you don’t know is a powerful intelligence....

US-Iran Conflict: Three (3) Ways Your Business Can Survive Current Global Economic Realities

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The ongoing US-Iran conflict isn’t just affecting the Middle...

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Flutterwave advocates stronger intra Africa trade

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Outspan promotes sustainable dairy farming practices to mark World Milk Day

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N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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Rotary club hosts economic and community development seminar, set to boost agribusiness

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Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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Latest Articles

Polaris Bank to support SMEs in the health sector with bundle loans

Financing Toyin Afilaka Toyin Afilaka -
Polaris Bank, once known as Skye Bank, has reiterated its support for the growth of Small and Medium Scale Enterprises in Nigeria. The bank...

Nigeria susceptible to external shock – Moody’s

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Global rating agency, Moody's, in its latest compilation, has changed Nigeria's outlook to 'Negative'. The agency said the change is due to the nation's...

1.99 million Petty traders have benefited from GEEP – Bank of Industry

Financing Toyin Afilaka Toyin Afilaka -
The Bank of Industry has disclosed that 1.99 million petty traders in Nigeria have benefited from the Government Enterprise Empowerment Programme (GEEP). The disclosure...

Nigeria accounts for 80% of $551m foreign investment in African Fintech startups – CBN

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Seen as the best lever for financial inclusion on the continent, Fintech companies in Africa have been attracting massive global attention. The solution has...

NBS report: e-commerce, bakery, personal care, telecom are the growth area for interested investors and entrepreneurs

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Going by the latest Nigerian General Household Survey (GHS) report submitted this first week of December 2019, by the National Bureau of Statistics (NBS),...

Incubation: 5 strategies for conducting productive meetings at the work place

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Most organisations do not draft strategies; in most cases, what they call strategy is a bunch of decisions fixed into a seductive phrase. Decisions don’t equal...
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Three (3) ways to move from Identity Crisis to accurate positioning

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Many businesses struggle to get positioning right. They keep...

Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

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Walking through most of the aisles usually separating the...

2026: Four (4) Factors Shaping Consumer Demand Businesses Need to Focus On

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If you are familiar with the local slang ‘Naija...

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Three (3) ways to move from Identity Crisis to accurate positioning

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Many businesses struggle to get positioning right. They keep...

Four (4) Ways to Build Brand Strength in Nigeria’s Competitive Market

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If you are familiar with the local slang ‘Naija...

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