US-Iran war: why you should take an investor’s view

Wars are brutal. The human costs have no justification. Supply chain disruptions aren’t hearty. They hit households hard....

Leveraging culture, subculture insights for business: Four (4) ways to tap niches

Human behaviours are largely learned. Our values, perceptions, wants, and behaviours are shaped by what we have been exposed to within family and institutions that engaged us right from...

The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind Newton’s Law of Motion is that action generates momentum....

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Marketers are hitting the dial already. Wise consumers are not hanging up the call. You know what the...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’? It is the common term used for describing startups...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced...

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of...

Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All...

Financing

Entrepreneurs

Most Popular

Leveraging culture, subculture insights for business: Four (4) ways to tap niches

Human behaviours are largely learned. Our values, perceptions, wants,...

US-Iran war: why you should take an investor’s view

Wars are brutal. The human costs have no justification....

Six (6) Ways to Raise the Levels of Your Customer Attachment

Considering the scale of insights available to businesses, there...

Building business Momentum: Three (3) ways to keep you going strong

When is the best time to prospect for new...

The Law of Productivity: Prioritise, Plan, Perform

A simple summary of all the scientific jargon behind...

PROMOS: Three (3) Consumer Promos Driving Excitement in Q1

Marketers are hitting the dial already. Wise consumers are...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’?...

General News

Eight [8] vital points to include on your pitch deck to woo investors – Bernando Arnuad, EU-startups

Probably the most important document you will produce in...

Don’t trust what consumers say, pay attention to unconscious reactions – Gerald Zaltman, Harvard professor

Failed product launches are often a result of businesses'...

MAD: The 3 best approaches to deploy when prospecting for customers

Your prospect has to be MAD to buy from...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

Increasing health issues and widespread digital tech adoption have...

Strategy

Building business Momentum: Three (3) ways to keep you going strong

When is the best time to prospect for new...

Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’?...

Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way...

Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike...

Workshop

Flutterwave advocates stronger intra Africa trade

Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

UNIOSUN introduces startup fund for alumni

UNIOSUN has introduced a financial support program for its graduates willing to create new businesses. This is in keeping with the school's commitment to...

3.5 billion social media users, new account every 6.4 second: Isn’t It time you turn followers to customers?

The social media isn't merely a place to connect. It is also a place to make money. The potential of the social media is...

Every time I see a problem, I ask ‘How can technology fix this?’ – Umar Afridi, co-founder, Truepill

Technology is creating new opportunities to proffer better, faster, and impactful solutions in the fields of health management, transportation, education, entertainment and retailing. It...

4 market growth strategies that will put your business on the path to big wins

Continuous growth is critical to sustaining market presence. However, threat to business sustenance, if you like, call it business continuity, is real. But it...

WORK TOOLS: what you should know about Slack and Monday.com

Slack has a very to-the-point tagline that is, in my humble opinion, one of the most descriptive yet simplistic ones. That tagline is “Where...

FCMB introduces staff management solutions targeted at SMEs

First City Monument Bank (FCMB) is partnering with payment gateway solutions provider, SystemSpects, to help Small, Medium Enterprises (SMEs) manage staff payroll. Considering many...

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