Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging and smart graphic designs are being consciously screened for credibility. It...
The buzz around artificial intelligence is undeniable. It's revolutionizing industries, automating tasks and promising unprecedented growth. As an entrepreneur, you've...
The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality. Varying tiers comprising Nano, micro, macro...
Bartholomew Egbochie is the CEO of ATCO Homes, a fast-rising Nigerian real estate company. Egbochie’s testimonials reveal exceptional integrity, strong accomplishments and a widening...