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Building business Momentum: Three (3) ways to keep you going strong

When is the best time to prospect for new sales? A sales expert will tell you it is...
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Six (6) Ways to Raise the Levels of Your Customer Attachment

Considering the scale of insights available to businesses, there are very few bad brands anymore. The competition these days is often between good and very good brands. Sitting up...
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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced...
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Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike against an ISIS stronghold in Northern Nigeria on Christmas...
Entrepreneurs

Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn...
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Four (4) strategies for managing growth in mature markets

Promote. Advertise. Push more. Sell more. Do more. All business owners share an endless drive for market growth....
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Three (3) ways to strategically define your business and keep being in business

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As the lines between industries blur, only businesses that...
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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

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Will the planned regulation of the social media by FG affect small businesses?

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The Minister of Information and Culture, Lai Muhammed, informed...

The shortage of skilled workforce is a challenge to the growth of the startup ecosystem in Nigeria – Eyitayo Ogunmola, CEO, Utiva

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Eyitayo Ogunmola, the founder of edtech Utiva, dabbles into...

Ibeju-Lekki: This is an investment zone you won’t want to pass up

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Ibeju-Lekki, a location regarded as the 'New Lagos',...

Five [5] key motivations presently driving consumers decision

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Innovation

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The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

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It is 2026. Holiday pyjamas are clearly making way...

Three (3) ways to prepare business for 2026

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Festive economy: three (3) ways to take advantage of frenzy

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Flutterwave advocates stronger intra Africa trade

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Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Latest Articles

Nigeria’s business environment needs improvement despite improved EoDB ranking

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Nigeria may have attained its best ease of doing business (EoDB) ranking since 2015; the frontline experience of businesses still falls well below acceptable...

Kano provides a larger market for milk consumption – Abdullahi, Chairman, Kano Dairy

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Powered by a public-private partnership (PPP) strategy, the dairy industry is thriving in Kano State. A partnership between the Kano Dairy Cooperative Union and...

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Businesses utilize influencer marketing as a tool for broadening product awareness as well as driving sales. However, it is important to be strategic when...

ATCO Homes advocates Land banking retirement solution

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ATCO Homes, a top real estate firm, has commended the active labour force in Nigeria for its dexterity and contribution to the economy, especially,...

How leveraging industry experts as influencers sustains sales traction

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Businesses utilize influencer marketing as a tool for broadening product awareness as well as driving sales. However, it is important to be strategic when...

You can create your dream business or products while you are studying – Teddy Kossoko

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When Teddy Kossoko who hails originally from the Central African Republic enrolled in Blagnac IUT, France, in 2012, he realized that gaming was fast...
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Six (6) Ways to Raise the Levels of Your Customer Attachment

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Considering the scale of insights available to businesses, there...

Building business Momentum: Three (3) ways to keep you going strong

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The Law of Productivity: Prioritise, Plan, Perform

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Six (6) Ways to Raise the Levels of Your Customer Attachment

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