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Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and brand renovation. Understanding the difference that exists between the...
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Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for planning, reasoning and making decisions. I read about someone asking ChatGPT for clues on the best city for retirees. The...
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Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality....
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A Commitment to Excellence, Hard Work, Integrity, the Hallmark of Business – Bartholomew Egbochie

Bartholomew Egbochie is the CEO of ATCO Homes, a fast-rising Nigerian real estate company. Egbochie’s testimonials reveal exceptional...
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The Science of Getting Rich – Wallace

To become rich, you have to make a conscious effort and follow certain natural laws. These are the...
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The Financial Truths No One Tells You in Your First 2 Years of Entrepreneurship

By Hope Horner When I first started my business, I approached budgeting with the optimism of someone who hadn't...
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How to Prepare Your Small Business for the Next Wave of AI Innovation – Nicolas Leighton

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The buzz around artificial intelligence is undeniable. It's revolutionizing...
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Glen Talloch Scotch Whisky enters Nigerian market with Sanwo-Olu Partnership

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Top Scotch whisky, Glen Talloch, made an exciting entry...

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USAID’s West Africa Trade Hub will remove bottleneck – Claire Pierangelo,US Consular General

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Implementation of the ACFTA in 2021 to boost Nigeria service sector – Stears Business

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Latest Articles

Digitisation Is Key to Tackling Access to Finance for SMEs

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By Michelle Knowles and Oladapo Adeigbe Access to finance remains one of the single biggest constraints for small and medium-sized businesses on the African continent....

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The competitive landscape is getting transformed by the day across industries. Businesses aren’t merely competing on product quality levels and channel investment rate but...

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Business success is built on a continuous expansion of the sales pipeline to achieve incremental returns on marketing efforts. This profit growth mindset is...

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Resetting Africa Includes Bridging the Infrastructural gaps – by Absa

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For instance, infrastructural development is a strong factor in determining the categorization of countries as developed, developing, or underdeveloped. The United States, Germany, France,...

The real estate market provides high-yielding investment Opportunities

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Media Interview “How ATCO Homes is pushing the frontier of real estate investment” – Mr Bartholomew Egbochie, GMD, ATCO Group  Mr Batholomew Egbochie is the Group MD of...
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Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

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