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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses yet. The year-on-year inflation rate was 18.02% in September 2025, a...
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Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team structure. Employees are rejuvenated and optimistic, pretty much looking...
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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging...
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Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality....
Entrepreneurs

A Commitment to Excellence, Hard Work, Integrity, the Hallmark of Business – Bartholomew Egbochie

Bartholomew Egbochie is the CEO of ATCO Homes, a fast-rising Nigerian real estate company. Egbochie’s testimonials reveal exceptional...

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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

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It is important to distinguish between brand innovation and...

Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

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Olam Agri has been commended for its sustained investment...

Five Ways to release energy in your business team

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All thriving businesses have energy flowing through the team...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

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Consumers seem to be wary of being assaulted by...

Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

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The urge to drive a brand or product through...

General News

Integrating education and skill development vital for inclusive growth in Africa – Akinwunmi Adesina, President, African Development Bank Group

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Africa's economic outlook is positive although the education system...

Grow, innovate, evolve or customers ‘ll leave you behind – Boye Oshinaga, Founder/ CEO, Gradely

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Nigerian entrepreneur, Boye Oshinaga, the founder and CEO of...

Post pandemic economy: Three [3] business leadership approaches to navigate the time

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The operating environment often determines the type of leadership...

Olam Agri sees crop yield improvement as path to food security

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LAGOS, Nigeria – Olam Agri, a leading agribusiness in...

Innovation

Five (5) reasons you should adopt tech as part of your business processes

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The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

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Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

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Increasing health issues and widespread digital tech adoption have...

Strategy

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Five Ways to release energy in your business team

Latest 0
All thriving businesses have energy flowing through the team...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Latest 0
Consumers seem to be wary of being assaulted by...

Workshop

Flutterwave advocates stronger intra Africa trade

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Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

Carbon launches ‘disrupt fund’ to help budding African entrepreneurs

Financing Toyin Afilaka Toyin Afilaka -
Nigerian fintech, Carbon, has launched a pan-African fund tagged 'USD 100K'. The fund aims to provide support for entrepreneurs across the African market. Also called...

How to improve your negotiation skills for business success

Strategy Toyin Afilaka Toyin Afilaka -
Negotiation isn’t for only trained Intelligence Officers mandated to free a handful of hostages from the grips of some Oriental terrorist group. As well...

Fashion, IT, movie, music creative businesses should leverage CIFI for funding

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The Creative Industry Financing Initiative (CIFI) was created last year May via the collaboration of the Central Bank of Nigeria and the Bankers Committee....

Check these 3 strategies for creating competitive edge for your business, according to Treacy and Wierserman

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The competitive landscape is no doubt constantly changing. A winning business must continuously be on the look out for changes in its sector, and...

Networking for success: How Endeavor ‘impact entrepreneurs’ are connecting to access opportunities

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Often your network is your networth. Endeavor Nigeria, chaired by veteran banker, Atedo Peterside, comprises select, high impact entrepreneurs whose successes rob on one...

The loyalty economy: When customers leave, you have to replace them – Jack Brennan, Chairman Emeritus, Vanguard Group

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Any business that seeks to fulfill its growth potential must learn how to keep customers. This is because continuous customer defection hurts the long...
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Three (3) ways to position for AI recommendations

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Three (3) ways to position for AI recommendations

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