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Festive economy: three (3) ways to take advantage of frenzy

Seasonal festivities are strong tools in the hands of marketing psychologists. Their logic is simple: lure laid-back, work-worn...
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Three (3) ways to prepare business for 2026

The United States carried out its first deadly strike against an ISIS stronghold in Northern Nigeria on Christmas day. The strike signals a deepening response to insecurity, one of...
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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses...
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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Three (3) ways to position for AI recommendations

Artificial intelligence is evolving fast as a tool for planning, reasoning and making decisions. I read about someone...
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Product innovation or renovation? Your brand need, and three (3) ways to renovate

It is important to distinguish between brand innovation and brand renovation. Understanding the difference that exists between the...
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Five Ways to release energy in your business team

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All thriving businesses have energy flowing through the team...
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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

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Consumers seem to be wary of being assaulted by...

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Three (3) ways to prepare business for 2026

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Festive economy: three (3) ways to take advantage of frenzy

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Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

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Building a customer base and securing future recurring revenue...

BuildBusiness magazine latest edition is out!

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Trump to replace AGOA with bilateral deals – FDC

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The Financial Derivatives Company (FDC), recently revealed that the...

Simba Group revs up competition for larger share of solar power market

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Innovation

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The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

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Ureka Technologies, a Lagos based start-up, has announced the...

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Strategy

Three (3) ways to prepare business for 2026

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The United States carried out its first deadly strike...

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Seasonal festivities are strong tools in the hands of...

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Planning for 2026? Three (3) strategy trends to incorporate into planning

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The year 2025 is wrapping up. In less than...

Three (3) ways to strategically define your business and keep being in business

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Workshop

Flutterwave advocates stronger intra Africa trade

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Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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Latest Articles

Clothing & Apparel Market: Product customisation expected to shape consumer sentiment in 2020

Innovation Toyin Afilaka Toyin Afilaka -
Consumer preference in the clothing and apparel market will be shaped by personal desire to stay unique. Hence it is believed that the capacity...

World Bank Group scores Nigeria low on Logistics performance, freight forwarding indicted

Trending Toyin Afilaka Toyin Afilaka -
Nigeria has been ranked 110 among 160 countries in terms of ease of movement of goods and services. In a latest release by the...

Data will fuel marketing, new product development & service in 2020 – Tola Babalola, digital marketing expert

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Digital Marketing expert, and consultant at Wildream, Tola Babalola, said consumers' focus has shifted from mere consumption to seeking purpose in brands; hence getting...

Future Africa Fund set to aid early stage startups

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Co-founder of Andela and Flutterwave, Iyin Aboyeji, has joined a list of believers and investors in early stage African startups. The entrepreneur who retired...

Instapreneurs expected to hit it big in Nigeria

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As total global e-commerce sales hit $29 trillion in 2019, as reported by Geneva based UNCTAD, taking advantage of the different online portals including...

Goldman Sachs and China to lead big investment in African tech startups in 2020

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The founder of Africa Tech Summit , Andrew Fassnidge, has expressed big optimism concerning tech startups in 2020. He projected massive funding,...
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