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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses yet. The year-on-year inflation rate was 18.02% in September 2025, a...
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Five Ways to release energy in your business team

All thriving businesses have energy flowing through the team structure. Employees are rejuvenated and optimistic, pretty much looking...
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Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Consumers seem to be wary of being assaulted by ad claims that seem distant from reality. Brand messaging...
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Building brands beyond media influencers: Three (3) ways to build lasting connections, relationships

The urge to drive a brand or product through massive influencer spending continues to blind businesses to reality....
Entrepreneurs

A Commitment to Excellence, Hard Work, Integrity, the Hallmark of Business – Bartholomew Egbochie

Bartholomew Egbochie is the CEO of ATCO Homes, a fast-rising Nigerian real estate company. Egbochie’s testimonials reveal exceptional...

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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Three (3) strategies for avoiding lazy brand perception

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Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Product innovation or renovation? Your brand need, and three (3) ways to renovate

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Women Empowerment: Olam Agri celebrates 1,004 graduates of its baking academy

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General News

“We built TERAWORK to help African SMEs survive the tough environment” – Titi Taiwo, COO, TERAWORK

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TERAWORK is an enabler for SMEs in terms of...

Chinese doctors’ arrival in Nigeria: Failure of our Business Development Managers – Jacob Ipogah, PC, Hoover Consulting

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OPINION - I have been carefully following the invitation...

Business travelers get relief as High Court condemns collection of import duty on personal goods

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The Nigerian Customs Service (NSC) will henceforth have to...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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Innovation

Five (5) reasons you should adopt tech as part of your business processes

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The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

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Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

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In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

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Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

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Strategy

Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

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Nigeria’s inflation rate may have witnessed a decline, but...

Three (3) strategies for avoiding lazy brand perception

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When brands get lazy, less valuable product alternatives will...

Three (3) ways to position for AI recommendations

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Artificial intelligence is evolving fast as a tool for...

Five Ways to release energy in your business team

Latest 0
All thriving businesses have energy flowing through the team...

Growth in Consumer Testimonial Campaigns: Three (3) Ways to Flow with Trend

Latest 0
Consumers seem to be wary of being assaulted by...

Workshop

Flutterwave advocates stronger intra Africa trade

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Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

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Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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Latest Articles

How to avoid making tenacious enemies at the place of work

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You may not always determine how people treat you but you sure can shape people’s thought patterns towards you. What that requires is consciously managing your...

Tech isn’t enough, organisations must upskill to compete – Ehimuan-Chiazor, Director, Google West Africa

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Google says improved digital skills are critical for businesses aiming to thrive in current, intensely competitive marketplace. Knowledge of cloud computing, artificial intelligence,...

Osun State makes case for laws that will help renewable energy firms compete favourably

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Osun state governor, AdegboyegaOyetola, on Tuesday, called on the different legislative arms of government in the country to enact laws that will increase the...

Forbes: Check this business that wants to make money by improving sleep quality

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Eight Sleep wants hitting the pillow to be the equivalent of hitting the doctor’s office. The company, founded in 2014 by husband-wife...

The new rule of networking: Make friends, not contacts

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Your network is your net-worth. But where there is no real mind connection between the protagonist and the other people in the...

Border closure & import restrictions provide opportunity to invest in platforms that connect farmers to investors

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As border closure persists, Nigerian farmlands and farmers are bound for more activities. This is because internal consumption will drive demand for local...
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Three (3) ways to position for AI recommendations

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Three (3) ways to position for AI recommendations

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