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Three (3) ways to align creativity with consumer aspirations for a sales boom in 2026

It is 2026. Holiday pyjamas are clearly making way for shining blazers. Family gatherings recede for now, replaced...
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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

Are you familiar with the phrase ‘Unicorn to Zombies’? It is the common term used for describing startups that experience a rapid shift from high valuation to closure. Based...
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Planning for 2026? Three (3) strategy trends to incorporate into planning

The year 2025 is wrapping up. In less than 40 days, the last digit numbering the year would...
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Three (3) ways to strategically define your business and keep being in business

As the lines between industries blur, only businesses that can accurately define what their product or service actually...
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Inflation rate easing, but operational challenges remain: Four (4) survival strategies for businesses

Nigeria’s inflation rate may have witnessed a decline, but the current level isn’t healthy for households and businesses...
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Three (3) strategies for avoiding lazy brand perception

When brands get lazy, less valuable product alternatives will become a strong competition. Every business needs to be...
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Product innovation or renovation? Your brand need, and three (3) ways to renovate

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It is important to distinguish between brand innovation and...
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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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Lagos hosts Global Enterprise Week

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Pedal-to-the-metal mentality: Four (4) ways to maintain team energy

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Five (5) free tools and grants, offered by tech-based firms to help businesses pinned by the COVID-19

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A successful career is often built on a unique but adaptable personality that meets the demand of a given corporate environment and culture. That...

Academia invokes enterprise-spirit as Osun Varsity proffers tech solution to COVID-19

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The COVID-19 pandemic has drawn the attention of academia and researchers in Nigeria. The management of Osun State University, in conjunction with some specialists...

Want to ‘crowdfund’? Check new SEC guidelines for advantage

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In an economy where most business still operate largely in the informal sector, securing investment to scale is a challenge. Digital crowdfunding however has...
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