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Strategy

Four (4) ways to maintain market relevance through brand good news

Modern consumers are fickle. They thrive on excitement and binge on the latest market trends or propositions. Considering...
Workshop

Flutterwave advocates stronger intra Africa trade

Africa cannot afford to remain fragmented in the face of global trade uncertainties, declared Flutterwave Founder and CEO Olugbenga Agboola at the Semafor World Economic Summit. Semafor organised its annual...
Uncategorized

Sterling Bank, Cascador open funding opportunity for entrepreneurs

Cascador, Nigeria’s premier accelerator for mid-stage entrepreneurs, has announced a landmark partnership with Sterling Bank to launch a...
Product

Olam Agri Launches Tasty, New Crown Spaghetti Variance

Crown Flour Mill (CFM) Limited, the wheat milling and pasta business of Olam Agri in Nigeria, has unveiled...
Strategy

Three (3) ways to create value and ensure retention – Kenny Bakare, SSA on Grassroots Empowerment, Lagos State Government

Product and service obsession can be a trap that limits what your offerings eventually deliver at usage or...
Latest

VR 1820 Awarded Best Quality Brandy Brand in Nigeria

Vecchia Romagna (VR) 1820, a leading Italian brandy distributed in Nigeria by Fidossi Wines and Spirits, underlined its...
Strategy

To help your business stay competitive, strengthen your assets!

Toyin Afilaka Toyin Afilaka -
A superior internal capacity provides a strong platform for...
Product

VR 1820 Leads wine & Spirits industry in youth empowerment

Toyin Afilaka Toyin Afilaka -
Vecchia Romagna (VR) 1820, a top Italian brandy, has...

Financing

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Flutterwave advocates stronger intra Africa trade

Workshop 0
Africa cannot afford to remain fragmented in the face...

Four (4) ways to maintain market relevance through brand good news

Strategy 0
Modern consumers are fickle. They thrive on excitement and...

Managing Change: Put People ahead of Process – Adedapo Onafadeji, Managing Director, Kaizen Polymers

Strategy 0
Learning how to align internal processes with change prospect is key to success.

5 ways notable billionaires built wealth

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Wealth can leave trails. New Trader platform provides insights...

Nigerian consumers deserve the best – CEO, FWS

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The Nigeria wine and spirits market continues to receive...

Sterling Bank, Cascador open funding opportunity for entrepreneurs

Uncategorized 0
Cascador, Nigeria’s premier accelerator for mid-stage entrepreneurs, has announced...

Olam Agri Launches Tasty, New Crown Spaghetti Variance

Product 0
Crown Flour Mill (CFM) Limited, the wheat milling and...

Three (3) ways to create value and ensure retention – Kenny Bakare, SSA on Grassroots Empowerment, Lagos State Government

Strategy 0
Product and service obsession can be a trap that...

General News

SheInvest: Europe dangles 1 billion Euro before Nigerian women Entrepreneurs

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The European Investment Bank (EIB) has announced a loan...

WORK TOOLS: what you should know about Slack and Monday.com

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Slack has a very to-the-point tagline that is, in...

How investing in your customers can make the difference in a competitive market

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The difference between very good brands and good brands...

Restaurants: 3 Strategies for making the best of ‘Coronomics’

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The COVID-19 outbreak presents unique challenges for restaurant owners....

Innovation

Five (5) reasons you should adopt tech as part of your business processes

Innovation 0
The competitive landscape is getting transformed by the day...

The two students who took on Coke and Pepsi

Innovation 0
Students Mirco Wiegert and Lorenz Hampl had decided to...

Terawork is fast becoming a home for African freelancers – by Techcabal

Innovation 0
In 2015, Femi Taiwo wasn’t planning to start a...

Ureka Launches Innovative App for Jobseekers, HR Experts

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Ureka Technologies, a Lagos based start-up, has announced the...

The healthcare sector: The new locus of opportunity you should invest in

Innovation 0
Increasing health issues and widespread digital tech adoption have...

Strategy

Four (4) ways to maintain market relevance through brand good news

Strategy 0
Modern consumers are fickle. They thrive on excitement and...

Managing Change: Put People ahead of Process – Adedapo Onafadeji, Managing Director, Kaizen Polymers

Strategy 0
Learning how to align internal processes with change prospect is key to success.

Agriculture, key to Africa’s quest for continued growth and sustainability

Strategy 0
Africa cannot achieve self-sufficiency in agriculture without engaging...

Eight (8) ways to accelerate your personal growth

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Consistent personal development is non-negotiable. It is the way...

Four (4) wild species that hold apt lessons for actualizing entrepreneurial dreams

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Steve Jobs, the co-founder of Apple Inc., once remarked...

Workshop

Flutterwave advocates stronger intra Africa trade

Workshop 0
Africa cannot afford to remain fragmented in the face...

Outspan promotes sustainable dairy farming practices to mark World Milk Day

Workshop 0
Kano, June 2, 2023To commemorate this year’s World Milk...

N8 billion spent on food monthly: Five (5) reasons you should go into food service in Lagos

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The 14.3 million Lagos residents spend N8 billion on...

Rotary club hosts economic and community development seminar, set to boost agribusiness

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The Rotary Club of Ikeja-Alausa, One of the newly...

Nigeria at 60: OSUN varsity seeks solution to leadership challenge

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-Senate spokesperson Admits Process of leadership in Nigeria is...

Latest Articles

MAD: The 3 best approaches to deploy when prospecting for customers

Strategy Toyin Afilaka Toyin Afilaka -
Your prospect has to be MAD to buy from you. That is true in almost all the cases. You may ask why? Market is a...

Strategies for removing the greatest block to sales growth

Strategy Toyin Afilaka Toyin Afilaka -
“Competition is intense”. “The economy is bad”. “Sales outlook isn’t encouraging”. “My clients don’t even care anymore”. You hear all kinds of things but you can...

3 ways to sustain your ‘hustle’ through micro-marketing

Product Toyin Afilaka Toyin Afilaka -
Micro-marketing involves selecting a market with a unique need to serve. The fragmentation of society and media has made this approach all too important....

Lagos hosts Global Enterprise Week

Entrepreneurs Toyin Afilaka Toyin Afilaka -
Lagos state will play host to entrepreneurs from diverse backgrounds in the second week of November. Tagged 'Global Enterprise Week', the event is being...

Podcast: Another 21st Century marketing Tool?

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One night 15 years ago journalist Ben Hammersley was on a deadline at the Guardian newspaper, writing a column on internet radio...

The 4th industrial revolution: How to avoid being made redundant

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Everyone and every business’ success is a function of the level of fit between the subject strategic intelligence and the demand of the time...
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Flutterwave advocates stronger intra Africa trade

Workshop 0
Africa cannot afford to remain fragmented in the face...

Four (4) ways to maintain market relevance through brand good news

Strategy 0
Modern consumers are fickle. They thrive on excitement and...

Managing Change: Put People ahead of Process – Adedapo Onafadeji, Managing Director, Kaizen Polymers

Strategy 0
Learning how to align internal processes with change prospect is key to success.

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Flutterwave advocates stronger intra Africa trade

Workshop 0
Africa cannot afford to remain fragmented in the face...

Four (4) ways to maintain market relevance through brand good news

Strategy 0
Modern consumers are fickle. They thrive on excitement and...

Managing Change: Put People ahead of Process – Adedapo Onafadeji, Managing Director, Kaizen Polymers

Strategy 0
Learning how to align internal processes with change prospect is key to success.

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